All work

Hightail

Years
2012 – 2014
Company
Hightail
Role
Senior Product Designer
Type
In-house
  • Product Design
  • Rebrand
  • Growth Design
  • UX Research
  • Localization
The Hightail logo over a black-and-white canyon photo with a red band

Overview

Founded in 2004, Hightail was an early cloud company. It started as YouSendIt, a simple way to send attachments too large for email, and grew into a full file storage, sharing and management service. At the 2013 rebrand it served more than 40 million registered users across 193 countries.

As Senior Product Designer, I contributed to the rebrand from YouSendIt to Hightail and carried the new identity through the product. I led growth work including a full homepage redesign that lifted signups by 8%, co-led a redesign of the core software using UX research, ran product localization for new international markets, and prototyped core features in Illustrator and Axure.

40M+ Registered users
+8% Signup increase
193 Countries served
2.5yrs Tenure
Hightail product homepage
Hightail send flow
Hightail user journey, end to end
“Nathan is a dynamic and talented designer, with a real passion for user needs. He provided thoughtful designs ranging from low-fidelity sketches all the way through hi-fidelity visual designs — and he exceeded expectations.”
Erik Burns, Design Manager, Hightail
Hightail UX flow map
Hightail link expiration feature
Expiration date wireframes Expiration date flow